Blue Sombrero was a leading provider of online registration, custom website design and club management services for youth sports organizations across more than 40 states nationwide.
As the company grew, their services were growing as well. To help transform customer experiences and keep the company focused, Blue Sombrero had a strategy to differentiate their services into four products offering. This helped in setting a clear strategy for the teams and prioritizing their time and resources.
I worked with the CEO and Founder of Blue Sombrero to design the product logos and print materials to promote their products.
AppTheory
Blue Sombrero
2007 - 2010